All the main social media platforms are free. Facebook, Twitter, LinkedIn, YouTube – you do not need to make any kind of payment before having an online profile. So, why do some people hire a Social Media consultant to do all this for them? I shall tell you why:
Profile branding
If you are planning on using your profiles for business purposes such as generating leads, building brand awareness, keeping in touch with clients and promoting deals and discounts etc. then it would really help for it to be branded. This means you profile will use the colours of your company logo, incorporate the actual logo and contain all your appropriate contact details.
Social media tutorials
Although social media may be second nature to the younger generations who have no qualms with telling the whole world exactly what they are feeling with regular status updates etc, some of the slightly older generations see this as slightly odd. This means that they do not take to the concept of tweeting etc several times a day.
A social media consultant will be able to help you with this. They can give you a daily to-do list which makes sure you are being active enough for your campaign to have some kind of effect on your business. They will also be able to tell what are and what are not appropriate things to talk about etc.
So, as you can see an SEO consultant is very worth your while if the concept of SM does not come naturally to you. If you are looking for an SEO consultant, Leicester is now the hub of internet marketing in the UK.